CONTENT WRITING
Writing content for your website is easy.
Writing great content that converts visits into sales is hard.
You don’t give the demolition saw to the first day apprentice; it is not good for business. It is also not good for your reputation and it is not going to get you repeat customers.
Copy That Copywriting content writers, write great content. We are good for your business. We build reputations and we help you get those ever-elusive repeat customers.
Writing your own content or giving the task to a friend who is ‘good with words’ is a corner not to be cut. This is where you hire professionals because professionals get results.
Why Does Content Writing Matter?
It all starts with great content writing. High quality content writing drives your business up the search engine ladder. This leads to greater exposure to potential customers and this leads to greater cash flow. This is how your dream becomes reality.
Beyond climbing the search engine ladder, content writing is often the first exposure your business has with potential clients. Content writing needs to be crafted for your audience. You need to project your business as an approachable and knowledgeable source of service and information.
You know it; one satisfied customer leads to more. One satisfied customer to your competition leads to more satisfied customers for your competition. Don’t just keep up with the Joneses, get in front! Copy That Copywriting are your source of professional, corporate quality website content.
What Is Good Content Writing?
Good content writing needs to multitask. Think about this before you farm out this important business decision to someone who is not up to the task.
Good content writing needs to climb the search engine ladder and be readable at the same time. The task of writing content with essential SEO (see our page on this here) and key phrases to achieve search engine success and be readable and relatable to your audience, is a skill. This is what we do at Copy That Copywriting – this is our skill set.
Good content writing needs to reveal your business as a reputable source without overloading your audience with jargon. Internet users want information that is scan friendly. That means your website content is easily accessible, easy to understand and easy to interact with.
Good website content must, we mean must, be 100% original. Nothing damages your reputation more than producing information that has been ripped off from someone who could be bothered to write their content properly. At Copy That Copywriting we guarantee our team of writers deliver 100% original content with 0% plagiarism. Your business deserves it.


How To Write Great Content.
Research…it all starts with research.
Yes, effective website content should have the ‘Look At Me’ headlines and hooks. Yes, great content writing should speak to your audience in a unique voice. Yes, sentence construction is important. Yes, key phrases and SEO are important.
But all this means nothing if you haven’t done your research. Research is the GPS system that gets your business where you want it to be – on the screens of potential clients.
Research underpins everything we do at Copy That Copywriting. From the initial development of your key words and phrases, development of geo-locators and through to the specifics related to your service or product, we research.
Research leads to effective key words and phrases that reflect the searching behaviour of your potential clients. This leads to your business becoming more prominent to more clients. This is where our great content gets to shine and converts page visits into clients. Get your Click Through Rate moving – get Copy That Copywriting.
Research. Write. Edit. Repeat – it’s what we do.

What Is Good Content Writing?
Good content writing needs to multitask. Think about this before you farm out this important business decision to someone who is not up to the task.
Good content writing needs to climb the search engine ladder and be readable at the same time. The task of writing content with essential SEO (see our page on this here) and key phrases to achieve search engine success and be readable and relatable to your audience, is a skill. This is what we do at Copy That Copywriting – this is our skill set.
Good content writing needs to reveal your business as a reputable source without overloading your audience with jargon. Internet users want information that is scan friendly. That means your website content is easily accessible, easy to understand and easy to interact with.
Good website content must, we mean must, be 100% original. Nothing damages your reputation more than producing information that has been ripped off from someone who could be bothered to write their content properly. At Copy That Copywriting we guarantee our team of writers deliver 100% original content with 0% plagiarism. Your business deserves it.

How To Write Great Content.
Research…it all starts with research.
Yes, effective website content should have the ‘Look At Me’ headlines and hooks. Yes, great content writing should speak to your audience in a unique voice. Yes, sentence construction is important. Yes, key phrases and SEO are important.
But all this means nothing if you haven’t done your research. Research is the GPS system that gets your business where you want it to be – on the screens of potential clients.
Research underpins everything we do at Copy That Copywriting. From the initial development of your key words and phrases, development of geo-locators and through to the specifics related to your service or product, we research.
Research leads to effective key words and phrases that reflect the searching behaviour of your potential clients. This leads to your business becoming more prominent to more clients. This is where our great content gets to shine and converts page visits into clients. Get your Click Through Rate moving – get Copy That Copywriting.
Research. Write. Edit. Repeat – it’s what we do.
COPY THAT COPY WRITING
research. write. edit. repeat.
What Makes Us The Best Choice In Copywriting
It’s what we don’t do that makes us the best.
We don’t write essays!
We write website specific content. This is a genre all its own. A page of bulky text, no matter how well written, turns customers away.
We don’t make assumptions!
Copy That Copywriting know our product. That means we know your audience; we know their behaviours and we know the specific details of your business and what you provide. Our content is marketed to the researched needs of your audience.
We don’t waste words!
It is the little things that count. Copy That Copywriting has attention to detail that optimises your website content. Careful keyword analysis, keyword difficulty, link building and LSI are all considered and inserted to improve your results.
We don’t stuff it up!
Our articles use keywords, but our content is not stuffed full of them. Our content maintains an authoritative, accessible and, above all, readable tone that seamlessly harnesses keywords for optimal results.

We don’t cheat!
Plagiarism is a swear word. Our content is 100% original and 0% plagiarised. Research, research and some more research means you are getting content that is unique and belongs to your business.
Click through at the bottom of the page and get started with Copy That Copywriting. Great content, great people and great results.